Feedwise · For pet food brands
An AI adviser on the Pet Business Lab platform
Answer 'how much do I feed?' for every pet. Then retain them as subscribers.
Feedwise recommends the right recipe and the right portion for each pet, sizes the subscription correctly, and reminds owners before the food runs out.
The question that costs food brands customers
Every new customer asks how much to feed. When the answer is a chart on the back of the bag, they guess. They overfeed, run out early and switch. Or they underfeed, see no results and cancel.
Guesswork at checkout
Shoppers can't tell which recipe or plan fits their pet, so they leave.
Wrong subscription size
Food runs out early or piles up, and the subscription gets cancelled.
Silent churn
Without knowing the pet, you can't step in before they switch brands.
How Feedwise works
- 1
Ask about the pet
Species, age, weight, activity, body shape and any sensitivities, in under a minute.
- 2
Recommend the recipe and portion
Built from your recipes and your feeding guidelines, not generic charts.
- 3
Size the subscription
The right bag size and delivery timing for that pet's daily amount.
- 4
Remember and remind
Portions update as the pet grows or ages; reminders go out before the food runs out.
What your customer gets
Puppy
Max · 4 months · 15 lb now · adult size large
- Portion grows with them; plan updates monthly
- Reminder: next size up in 6 weeks
Switching foods
Bella · 6 years · moving from kibble
- 7-day transition schedule, day by day
- Check-in message on day 4
Senior
Oscar · 11 years · less active
- Smaller portion, senior recipe
- Reminder before the bag runs out
Examples only. Your plans use your recipes and feeding guidelines.
What's included
- A feeding adviser built on your recipes, calories and guidelines
- Recipe and portion recommendations for every pet
- Transition schedules when owners switch foods
- Correct subscription size and delivery timing
- A profile for every pet: age, weight, activity, sensitivities
- Reorder and life-stage reminders by email and SMS
- Toppers, treats and bundles suggested at the right moment
- A results dashboard: quizzes started, completed, purchased, retained
Customers stay when you know their pet
Because Feedwise knows each pet's daily amount, it knows when the bag will run out, when a puppy needs more, and when a senior needs a different recipe. Every message arrives at the moment it's needed.
Add ads and email with the Growth Engine →- First order
- Before it runs out
- Pet grows
- New life stage
Built for pet food brands
- Fresh and cooked
- Raw and frozen
- Freeze-dried and air-dried
- Custom and personalized
- Premium kibble
- Toppers and mix-ins
- Cat food
Results from pet brands

Turning a catalog into a conversation
How a guided sales agent helped a pet brand's shoppers find the right product and buy with confidence.

Try it with your dog
How true-scale AR lets breeders place a whelping box in their room, with the dog inside, before ordering freight.
